Author Sarah Hartland

Sarah Hartland
Bio

Sarah is passionate about making complex ideas accessible for all. She curates, edits and writes for Lineup's Newsroom and has been featured in several leading industry publications. Prior to her role as Marketing Manager at Lineup Systems, Sarah worked in the streaming video industry as a content marketer and producer.

262 7 Min Read
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7 Reasons You Need to Appoint an Adoption Manager

In this new decade, technology will continue to change the way companies across all sectors do business—at an increasingly rapid rate. Technology spend is on

6 February 2020
288 13 Min Read
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7 Questions to Ask End Users Before Choosing a New Software System

In the last few decades, media organizations have experienced an unprecedented period of upheaval in which they have had to hugely adapt their selling practices.

29 January 2020
335 20 Min Read
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How to Choose Solutions That Will Scale With Your Business

The media industry is undergoing an intensive transformation as it adapts to digital environments. The intensifying need for media companies to capture future growth opportunities and

16 January 2020
457 13 Min Read
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10 Tasks You Can Automate with Adpoint Workflow

We’re all looking to save time (and headaches) wherever possible. “Automation” is a buzzword for this very reason – and in 2020, it’s predicted to

9 January 2020
535 17 Min Read
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Publishers Debate: Compete or Collaborate with Walled Gardens?

Publishers are rightfully concerned with the fact that huge search and social content conglomerates such as Google and Facebook are dominating the digital advertising market.

26 November 2019
605 15 Min Read
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Integrate, Configure, or Build? The Pros and Cons of Each Approach

Sales media companies need a system that’s going to serve their diverse requirements–from managing customer orders to billing and collection to delivery. Ideally, all aspects

21 November 2019
677 6 Min Read
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Bonnier Corp. Updates Magazine Sales Process with Adpoint CRM

Publishing group moves sales operations for 25 magazine titles exclusively to Adpoint CRM    BROOMFIELD, Colo. – Lineup Systems today announced that Bonnier Corp., already live with Lineup’s cloud-based advertising sales platform Adpoint, has

14 November 2019
955 6 Min Read
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Lineup Systems Launches Ground-Breaking Payment Portal: ‘Pay4media’

  Pay4Media’s innovative platform lets you take charge of credit control by automating the payment process and improving efficiency. This, in turn, improves working capital and frees up precious admin time. After listening

13 November 2019
398 15 Min Read
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Yes, You Can Book Events With Adpoint! (Here’s How)

  While we love writing about multi-channel ad sales, the truth is that in some scenarios, all you really need is a single-channel solution. Because

7 November 2019
534 3 Min Read
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Bonus Glossary of Programmatic Advertising Terminology

Earlier this fall, we released the “A-Z Glossary of Digital Advertising Terms,” and we were blown away by the response! Many of you downloaded the

31 October 2019
UPCOMING EVENTS
06 March 14th WAN-IFRA Middle East Conference
19 March LOAC2020- 11th Annual Local Online Advertising Conference Miami, Florida
27 April INMA World Congress 2020
04 May WAN-IFRA Publish Asia 2020

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