Lineup Newsroom

Now that the world has been living with the COVID-19 pandemic for a little over a year, the media industry is reflecting on the events of the past 12 months and the impact the public health crisis

Since 2019, digital advertising in news media spaces has taken a larger market share than traditional advertising. The change builds from technological advancements that more precisely collect,

It’s imperative for all media organizations to be able to identify and prioritize their most valuable customers in terms of both audiences and advertisers. While technology solutions such as customer

"[Publishers] have the audience, first-party data and inventory [that] third parties need to exist. Publishers should be comfortable they are getting fair value for the data they are sharing and

As publishers globally are recognizing the value of subscriptions both for brand trust and also revenue generation, they need to ensure their subscription management platforms are optimized for their

Whether considered a possible threat to national security or the elitist cousin to the billion-dollar podcast industry, newer social media sites like TikTok and Clubhouse continue creating a buzz.

The media, in some form or another, has historically done a fantastic job of entertaining, confusing, and occasionally even causing a little mayhem for its audience on April Fools’ Day.  Its track

As a publisher with a subscription model, delivering consistent value to your customers is mission-critical if you want to retain their business and maintain a healthy level of recurring revenue. 

The internet, social media, smartphones, and 24-hour news cycles have transformed the publishing industry over the past few decades. The organizations that have thrived through the chaos have done so

With buying power between $100-200 billion, the younger generation known as Zoomers or Gen Z is not a market share to be ignored. They are digital nomads and digital natives raised in the fast-paced