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Lineup Systems Obtains New Data Security Certification

London, UK – Lineup Systems today announced that they have become an ISO/IEC 27001 accredited organization. In accordance with Lineup’s mission to empower and support media organizations, this information security certification demonstrates the company’s ability to protect customer data.   The ISO/IEC 27001 information security standard is considered a global benchmark, and requires organizations to meet criteria such as:  Systematically examine the organization's information security risks, taking account...

7 July 2020
6 Ways the Media Industry Has Changed Due to COVID-19

The media industry continues to feel the effects of the COVID-19 public health crisis, and while economies around the globe have begun to reopen, ‘business as usual’ won’t resume for quite some time, if ever. The pandemic’s long term impact on the media industry is not yet clear. While some publishers may not survive the...

30 June 2020
Combined Revenue Models are the Future of Media

This article was first published as “The Case for Combined Revenue Models” on Digital Content Next, of which Lineup Systems is a supporting member.  Subscription models have increased in popularity among growing numbers of publishers who are shifting their focus away from ad sales – and this trend has gained even more ground over the course...

23 June 2020
5 Ways to Audit Your Internal Workflows and Processes for Maximum Efficiency

Publishers are facing budgetary constraints due to the drop in advertising revenue caused by the COVID-19 pandemic. Now is an excellent time to focus on auditing your internal workflows and processes so that you can find opportunities to automate and reduce administrative costs. Identifying internal efficiencies is important for several reasons. First, more than 90%...

18 June 2020
How to Identify the Trends that will Impact Your Advertisers Most

Advertising performance across industries has been affected by COVID-19, as often happens in the wake of significant global events. Ad conversion rates have dropped by 21% on average since the public health crisis was declared a pandemic. While some advertisers have been relatively unscathed, and a few have even attracted new audiences, many others are...

16 June 2020
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Lineup Systems Obtains New Data Security Certification

London, UK – Lineup Systems today announced that they have become an ISO/IEC 27001 accredited organization. In accordance with Lineup’s mission to empower and support media organizations, this information security certification demonstrates the company’s

7 July 2020
381 Min Read
Read more
6 Ways the Media Industry Has Changed Due to COVID-19

The media industry continues to feel the effects of the COVID-19 public health crisis, and while economies around the globe have begun to reopen, ‘business

30 June 2020
351 15 Min Read
Read more
Combined Revenue Models are the Future of Media

This article was first published as “The Case for Combined Revenue Models” on Digital Content Next, of which Lineup Systems is a supporting member.  Subscription models

23 June 2020
532 7 Min Read
Read more
5 Ways to Audit Your Internal Workflows and Processes for Maximum Efficiency

Publishers are facing budgetary constraints due to the drop in advertising revenue caused by the COVID-19 pandemic. Now is an excellent time to focus on

18 June 2020
358 Min Read
Read more
How to Identify the Trends that will Impact Your Advertisers Most

Advertising performance across industries has been affected by COVID-19, as often happens in the wake of significant global events. Ad conversion rates have dropped by

16 June 2020
355 13 Min Read
Read more
Account Based Marketing for Publishers [5 Key Tactics]

As a publisher, you know that many advertisers have recently pulled back on spending. To give your advertising sales strategy a boost, take a page

11 June 2020
504 11 Min Read
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This Clever Adpoint Hack Makes Collections Even Easier

With March’s abrupt shift to working from home, one of our customers had to quickly come up with ways to communicate business updates with advertisers and keep cash flowing. Closed offices meant

9 June 2020
337 6 Min Read
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6 Signs Your Sales Tech is Hindering Revenue Growth

We’ve written before about how the right technology can boost your sales performance, but how can you tell if you’re using the wrong system? This simple checklist will

4 June 2020
385 Min Read
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5 Questions to Ask About the Tech Stack of a Company You’ve Acquired

The media industry saw a flurry of mergers and acquisitions (M&A) in 2019, and this trend is likely to continue through this year and next.

2 June 2020
428 10 Min Read
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3 Time-Saving Tips for Digital Ad Ops Teams

We’re all constantly striving to be more time-efficient with our daily tasks, and by utilising the most powerful OMS on the market with Adpoint, there

28 May 2020
UPCOMING EVENTS
08 July Digiday Publishing Summit 2020
05 August LMA Digital Summit 2020
17 September WAN-IFRA 72nd World News Media Congress
28 September NAC 2020 Conference

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