Telecommunications technology has advanced rapidly in recent years, bringing 5G and Industry 4.0 to the doorsteps of countries around the globe. More than 130 nations plan to invest in 5G, with 5G
We recently asked our customers, "What's your favorite thing about working in the media industry?" One response quickly emerged as the most popular reason: "It's always changing!"
While that change may keep us on our toes and ensure the day-to-day stays interesting, let's face it, it can also be frustrating. Tactics that you relied upon a year ago may not pay the same returns now, but new technology can save time and present new opportunities too.
For the last three years, we've published papers discussing emerging digital advertising trends as a way to quickly catch up on what's likely to change in our always-changing industry. But digital advertising is only one piece of the revenue puzzle, and subscriptions are quickly becoming a larger share of publisher revenue.
"7 Unavoidable Subscription Trends You Need to Follow in 2021" is a skim-able, actionable guide to the subscription economy we're all living in, and it includes seven concrete actions you can take now to grow revenue.
Download our new white paper to explore all 10 digital advertising trends that publishers and advertisers alike must keep an eye on in 2021. And remember, collaboration sparks innovation, so consider scheduling a video call with your team to hear about their biggest takeaways from the content.
Billboards and other types of out-of-home (OOH) advertising have been a mainstay of the media and marketing industries for decades. Last year, the COVID-19 pandemic forced the world to press pause on
It’s safe to say that the past year hasn’t gone according to plan, which has made the already challenging role of being a publisher even more difficult. However, it’s still valuable to scan the