Lineup Systems chooses MPP Global Solutions as strategic ecommerce partner
Lineup Systems has chosen MPP Global Solutions as a strategic ecommerce platform partner as part of our Elite Partnership program.
MPP Global delivers eSuite, the only fully integrated eCommerce platform to identify, engage and monetize digital audiences.
MPP Global Solutions’ eSuite software is fully integrated with Lineup’s cloud-based Adpoint platform, allowing new and existing customers to more effectively manage payments and monetize global digital audiences from a single advertising sales system.
Michael Mendoza, CEO and Founder, Lineup Systems, comments: “We have worked with several payment processing providers in the past, and MPP have been the best fit for Lineup. Like us, they understand the media industry and the specific requirements of publishing businesses to deliver the highest level of payment security, which we know our customers can trust.”
MPP Global Solutions, whose clients include well-known brands such as Sky, The Daily Mail, Winnipeg Free Press and The Times (UK), offers the highest level of accreditation (Level 1 PCS-DSS).
This partnership between Lineup and MPP Global solidifies both company’s goals to provide publishing organizations with the tools they need to develop audiences and grow digital revenues and is a key driving force behind our new Elite Partnership program initiative.
Paul Johnson, CEO, MPP Global Solutions, adds: “This is a great partnership between MPP Global and Lineup Systems as we are both leaders in our respective fields serving the media industry. Due to the agile way we both operate there is a technological fit between our organizations that will yield complementary benefits.”
Johnson added, “we recognize Lineup Systems expertise as the leading advertising solution to publishing companies around the world and believe that working together will help us to exceed our ambitious growth plans.”
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About Lineup Systems
Lineup Systems is the fastest growing advertising platform provider to the world’s leading print, digital and broadcast media companies. Its collaborative web-based platform Adpoint provides a single multi-channel solution for the entire advertising sales process from lead generation to final billing, resulting in significant advertising uplift and business efficiencies.
Lineup’s client base of leading international media companies includes Gannett, Toronto Star, Time Out, Metro International, News UK, Telegraph Media Group, Time Inc. UK, News Corp Australia and Groupe Rossel, among others.
Over 1600 media brands and properties and more than 8,000 users rely on Lineup Systems to manage and grow their advertising revenue.
Reporting a massive 385% increase in revenue in just three years, Lineup Systems was recently recognised in the 2016 Sunday Times TechTrack 100 as one of the fastest growing tech companies to watch.
About MPP Global Solutions
MPP Global is a technology company that delivers eSuite, an advanced eCommerce platform empowering publishers to monetise digital content and physical publications. eSuite enables publishers to identify, engage and convert consumers into paying customers, with new subscription and one-click payment models that extend existing ad-generated revenue streams. Founded in 2000, with offices throughout Europe, the Americas and Asia Pacific, MPP Global has an impressive track record of helping companies deliver digital monetisation solutions. Clients include The Times, L’Equipe, Racing Post, El Espanol, The Irish Times, Daily Mail, Winnipeg Free Press and the New Zealand Herald.