Lineup Newsroom

    4 Key Features to Look for in Your Next CRM

    As a forward thinking publisher, you know your sales team needs top notch tech to compete with ease and speed in today’s media landscape. Whether you’re on the hunt for your first customer relationship management (CRM) platform or you’re looking to replace a legacy system, it’s crucial to know...

    14 September 2021
    8 Benefits of Modern, Flexible Media Sales Reporting

    Data is integral to every media organization’s marketing and sales functions. In today’s media landscape, publishers have access to unprecedented volumes of information, so it’s no surprise that 95% of companies are leveraging data to fuel opportunities for predicting customer behavior and driving...

    07 September 2021
    Why Did We Create Amplio?

    It has been six months since Lineup Systems’ Amplio subscription management platform arrived on the media market with the aim of helping publishers quickly increase subscription revenue. In this article, we’ll explore why we created Amplio and how insightful conversations with publishers informed...

    31 August 2021
    3 Troubleshooting Tips for Digital Campaigns

    As increasing numbers of media organizations undergo digital transformation, publishers are often left at the mercy of third-party technology systems when planning or executing digital advertising campaigns for their customers. Unfortunately, this scenario can lead to delays in campaign delivery...

    25 August 2021
    Why Publishers Need Technology that Offers Invoicing Flexibility

    The media sales landscape looks drastically different today than it did even 5 years ago. A changing advertising market, a booming subscription economy, and a global pandemic have all spurred media organizations to transform their sales packages and processes so their businesses can remain...

    10 August 2021
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    7 Ideas for Your Next Outdoor Meeting

    As the weather gets warmer and the COVID-19 vaccine rollout continues, outdoor meetings offer media companies an alternative to hosting video calls while working from home (which will likely remain

    29 April 2021
    3 Min Read
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    A Year After Initial Lockdowns, Here’s How Subscriptions Are Doing

    Now that the world has been living with the COVID-19 pandemic for a little over a year, the media industry is reflecting on the events of the past 12 months and the impact the public health crisis

    7 Min Read
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    Editorial Decisions that Impact Advertising

    Since 2019, digital advertising in news media spaces has taken a larger market share than traditional advertising. The change builds from technological advancements that more precisely collect,

    3 Min Read
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    What is Customer Lifetime Value?

    It’s imperative for all media organizations to be able to identify and prioritize their most valuable customers in terms of both audiences and advertisers. While technology solutions such as customer

    15 April 2021
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    14 Insightful Quotes About Advertising & Subscription Collaboration

    "[Publishers] have the audience, first-party data and inventory [that] third parties need to exist. Publishers should be comfortable they are getting fair value for the data they are sharing and

    2 Min Read
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    7 Little Changes That'll Make a Big Difference With Your Subscription Software

    As publishers globally are recognizing the value of subscriptions both for brand trust and also revenue generation, they need to ensure their subscription management platforms are optimized for their

    08 April 2021
    6 Min Read
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    How Publishers Can Leverage Clubhouse, TikTok and Other Emergent Social Media

    Whether considered a possible threat to national security or the elitist cousin to the billion-dollar podcast industry, newer social media sites like TikTok and Clubhouse continue creating a buzz.

    4 Min Read
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    Media’s Top 10 April Fools' Day Pranks

    The media, in some form or another, has historically done a fantastic job of entertaining, confusing, and occasionally even causing a little mayhem for its audience on April Fools’ Day.  Its track

    01 April 2021
    3 Min Read
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    The Biggest Problem With Recording Recurring Revenue, And How You Can Fix It

    As a publisher with a subscription model, delivering consistent value to your customers is mission-critical if you want to retain their business and maintain a healthy level of recurring revenue. 

    4 Min Read
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    8 Paywall Experiments to Try This Year

    The internet, social media, smartphones, and 24-hour news cycles have transformed the publishing industry over the past few decades. The organizations that have thrived through the chaos have done so