Lineup Newsroom

    Covid19 Impact

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    6 Publishing Industry Changes We’re Thankful For

    This year has been more challenging than publishers and advertisers alike could have ever anticipated. In this new era we find ourselves in, digital transformation has accelerated at a rapid pace and

    24 November 2020
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    Political Ad Spend: Will 2020 Change Future Elections?

    As the day of the highly anticipated and hotly contested U.S. presidential election arrives, both major parties agree that the national and global impact of its outcome will last for generations. For

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    Subscriptions Can Protect Media Credibility in Fake News Era [Opinion]

    Fake news. Misinformation.  News avoidance. Alternative facts. Cyber propaganda. 

    27 October 2020
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    Disparate Data Presents Major Challenge for Publishers

      Growing numbers of publishers are turning more attention to revenue diversification in the wake of COVID-19, which dealt a blow to ad sales earlier this year. We examine this trend in our

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    Subscriptions Prove Resilient Against Covid19 Impacts

    Over the weekend, the World Health Organization reported a record single-day increase in global cases of COVID-19, just days after President Trump and over 35 White House aides, visitors, and

    13 October 2020
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    How Political Ad Spend During COVID Compares to Past Election Cycles

        Last fall, presidential hopefuls had already shelled out nearly $70 million in digital advertising for the 2020 election. Projections showed a record year ahead for campaign ad spend, especially

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    Working From Home Indefinitely? Focus on These 4 Areas

    The digital real estate advertising firm Zillow made headlines in August with news that the organization will allow employees to work from home indefinitely. Many other companies, including those in

    08 September 2020
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    How Media Companies are Supporting Local Business During COVID-19

    The coronavirus pandemic has leveled a blow to local businesses around the globe. Estimates suggest that 15,000 U.S. retailers could be forced to permanently shut their doors as a result of the

    4 Min Read
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    Can You Really “Future-Proof” a Media Business?

    Whether you’ve scratched your head at the phrase “future-proof” or you use it regularly in conversation, the concept is simple. Future-proofing refers to cultivating strategies and techniques, as

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    The Best COVID-19 Advice for Publishers [7 Tips]

    The global coronavirus pandemic has had a staggering impact on lives and livelihoods around the world, and the publishing industry has not escaped the upheaval. In a poll of 50 publishers, 86% told