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Download Now: ‘7 Sneaky Ways Your Advertising Technology is Costing You Sales’

7 Sneaky Ways Your Advertising Technology is Costing You Sales

Sales technology, such as CRM and order management systems, have saved sales teams countless hours of painstaking admin time, but the truth is, not all sales tech is created equal. Even some of the biggest and most successful media brands in the world are relying on outdated technology, resulting in time (and money) lost over time.

The good news is, just a few changes can result in big gains.

Belgian media company IPM adopts Adpoint sales technology to drive business growth

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Adpoint to help IPM exploit growing opportunities in digital and "take control of its business"

IPM Group, a major Belgian media and internet services company, has selected Adpoint by Lineup Systems to help accelerate its ambitious growth plans. IPM’s plan is to leverage the market-leading end-to-end advertising sales solution to achieve best practice sales and operational performance throughout its extensive multichannel media sales operations across print, digital and radio.

Lineup Leads the Charge in Programmatic Integration with New OMS Feature

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Lineup Systems Announces New Feature to Increase Efficiency of Programmatic Booking

The rise of programmatic has helped publishers keep pace with digital transformation, but the process hasn’t always been efficient or easy. Reconciling supply side platform (SSP) data with your order management system (OMS) has been a tedious process of double entry, until now. Lineup System today announced an exciting programmatic plugin to their widely-used media sales software, Adpoint.

Pulitzer Prize Winning Media Company Chooses Lineup Systems to Achieve Streamlined Sales

Lineup announces partnership with Sonoma Media Investments (SMI)

Lineup announces partnership with Sonoma Media Investments (SMI)

Lineup Systems is pleased to announce that award-winning publishing group Sonoma Media Investments (SMI) has chosen Adpoint to pilot their advertising operations. SMI will be using the Adpoint system to streamline ad operations and integrate segments of their sales cycle that were previously separate or siloed.

10 Digital Advertising Trends to Look for in 2019

Digital Advertising Trends

Every year, advertisers predict the hottest trends that will dominate the industry in the months to come. As technology continues to rapidly evolve, it’s no wonder that many tools once thought to be science fiction are now reality.

In a world where augmented reality, artificial intelligence and incredibly fast speeds are now the norm, it is more important than ever to keep up to date. We put our ears to the ground to find out what the biggest names in the digital space predicted for 2019 and pulled the biggest trends together in one report.

In ’10 Digital Advertising Trends to Look for in 2019,’ you’ll learn why advertisers are no longer interested in ad space, major upsides of GDPR that you haven’t thought of yet, the reason subscription publications won’t abandon advertising, and so much more.

Take ten minutes to get up to speed for 2019 with this free report.

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How to increase your sales revenue through best-of-breed CRM technology

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Most CRM solutions help you plan campaigns, manage your leads and log orders, however the best CRM solutions help you do so much more. From spotting trends, to discovering new opportunities, Adpoint CRM is designed to boost sales on multiple levels, while optimising processesimproving sales team performance and serving up sales intelligence that directly impacts ROI. All delivered out of the box and with the needs and wants of media businesses in mind.

Adpoint e-Connect: e-dispatch made easy

Adpoint e-Connect news

Lineup Systems has launched Adpoint e-Connect, an easy-to-use e-dispatch solution for Adpoint customers designed specifically to take the hassle out of issuing important customer documents, such as order confirmations, invoices and credit notes.

The Spectator fast-tracks its advertising sales transformation

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Established in 1828, and now owned by Press Holdings, The Spectator publishes what is still hailed as “the most influential weekly in the English language” in print and online. The British publisher has expanded extensively in recent years, successfully branching into lifestyle, educational and financial supplements, events and the visual arts, with its highly-regarded Apollo magazine. Similar to many modern multichannel media companies, its legacy, disparate technology was, however, proving a hindrance rather than a help.

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Lineup Systems is the world’s leading provider of advertising sales technology.

 

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